What to wear to a funeral

Recent photographs of the former President Trump and his family solemnly lining the steps of the Church of St. Vincent Ferrer in New York City, watching Ivana Trump’s $125,000 ‘golden hued casket’ as it was carried to the waiting hearse offer us absolute visual confirmation of what the Western world deems to be appropriate ‘attire’ […]

Funeral experts by experience

Every now and then the GFG gets an invitation that it can’t turn down. Being invited to be involved in a research project exploring what matters to people when it comes to funerals was just such an invitation. We were delighted to help in a very small way, and it has been a privilege to […]

Funeral Markets Study – research findings

Last week, the Competition and Markets Authority published the findings of the consumer research undertaken as part of their Funeral Markets Study. It makes interesting reading. The research was commissioned from Research Works and Ipsos MORI as part of the attempt to understand the behaviour, experiences and decision-making of people who had recently engaged the services […]

The environmental cost of a funeral

Yesterday, the Intergovernmental Panel on Climate Change published their Special Report on Global Warming of 1.5’C As policy makers and news editors across the world digested the implications of the findings and the stark warning that doing nothing is not an option if we want our children and grandchildren to live in a world with […]